About

About Witching Hour Cosmetics

Founded by makeup artist Vania, Witching Hour Cosmetics is a beauty brand created for lovers of self-expression, individuality, and artistry with a darker edge. Born from years of industry experience and a passion for creating something more personal, the brand reflects a vision of beauty that feels bold, intentional, and a little bit magical.

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What began as Veeutiful Lashes in 2022 evolved in 2024 into Witching Hour Cosmetics — a rebrand that captured Vania’s true creative direction. Inspired by alternative beauty, confidence, and unapologetic individuality, Witching Hour is for those who want makeup that feels distinctive, expressive, and full of character.

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At the heart of the brand is a commitment to creating cosmetics that are cruelty-free, paraben-free, and vegan. Each product is designed with care to deliver quality and artistry while staying true to values that matter.

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Witching Hour Cosmetics is more than makeup — it’s an invitation to express yourself, embrace your own beauty, and find power in the details.

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Cruelty-Free | Paraben-Free | Vegan